AI in Email Marketing: Benefits, Strategies, and Best Practices

AI in email marketing automation with chatbot and messages

Artificial intelligence is changing how brands plan and manage email campaigns. Interest increased in 2024 and 2026 after Google, Meta, Mailchimp, HubSpot, Salesforce, and Adobe released new AI features. The rise of tools like ChatGPT, Gemini, and Jasper also pushed demand for faster content production and stronger personalisation. Many Australian businesses now want email marketing … Read more